excellent -  - .
short cut -  -  . 
supplier -  - .
competitor -  - .
prospective customers -   -  . 
odd -  - , .
screw -  - , , .
rare -  - .
raw -  - , , .
rare raw materials -    - 
  (=  ) 
certain -  - .
via -  - .
whenever - w -  , .

 40
  ջ
ABOUT DATA BASES
   
   
Using a data base
  
   
can be an excellent
   
  
short cut

  . 
to good business.
  
  , 
A newspaper data base,
   
, 
for example,
 
   
can provide you
  
,    (= ) 
with everything published
w  
  
about a given
  
 , 
branch of business,
  
  . 
a competitor or a product.
    
   
A business data base
   
   ( ), 
can be used
  
t  
to trace
 
 , 
prospective customers,
 
,  
for example, importers
  
   
of just your type
   
. 
of product.
 
, ,   
Or perhaps it can
   
  
help you
 
  
find a supplier
  
-   . 
of some odd sized screw.
    
    
You can often select
   
 , 
several variables,
 
  ,  
which means that
w  
   
from the very beginning
  
   
you are able to give
    
   
several different criteria
  
 , 
for the information
  
()  . 
you require.
 w
, , 
Such as, for example,
   
   
when you are looking for
w    
 - 
suppliers of some
  
  (=  ) 
rare raw materials
  
   
in a certain area
   
   
or in a particular
   
 . 
branch of business.
  
 , 
In practical terms
  
  , 
that can mean
  
    
that you sign an agreement
    
 , ()  , 
with a data base company,
w    
   
and after that,
  
  (=   ) 
youll be coupled
  
  
via modem
 
  . 
to this company.
  
   
This will allow you
  w  
   
to call-up on the screen
    
   
of your own computer
   
   
the information you require
   w
      (=  ,    ).
whenever you need it.
w   
